Disney has decided to muffle its upcoming premiere of the live-action(ish) remake of Snow White by holding a red carpet without journalists. On its face, this might not seem all that strange, given how many big studios seem to increasingly favor influencers over traditional press — and the fact that with this series of remakes revisiting Disney’s animated classics as lavishly garish mixtures of live-action and computer animation,

Disney’s live-action 'Snow White' reboot starring Rachel Zegler and Gal Gadot seemed like a can't-miss project five years ago. But have some PR missteps combined with anti-woke outrage turned marketing the film into a poisoned apple?