The Cultural Power Index tool, which was created by the group's consulting division, M&C Saatchi Consulting, will be used to ...

Meta has announced that it will begin testing a Community Notes feature on Facebook, Instagram and Threads on 18 March 2025.

John Wren, the chairman and chief executive of Omnicom, said: “We are very pleased to reach this important milestone. The ...

Duolingo killed off its brand mascot and brought it back to life as part of an unhinged social media strategy and more ...

In Kegs for Pregs, the popular podcast host and wife of retired Philadelphia Eagles player Jason Kelce is confronted at a bar while “drinking for two,” only to reveal her beverage of choice is her ...

Publicis racked up $1.86 billion in net billings over the year, based on data tracked by COMvergence, securing key media ...

Liquid Death’s latest marketing stunt really holds water. Seriously. The beverage brand, likely known as much for its bonkers marketing as it is for its natural drinks in eco-friendly yet deceptively ...

Lloyds Bank has launched a social campaign to encourage women to invest. “Don’t get mad, get investing”, created by Ogilvy ...

Publicis Groupe has won The Coca-Cola Company's US and Canada media account from incumbent WPP following a closed review.

Frances Ralston-Good, the global chief operating officer of EssenceMediacom, has left the agency. Her departure this month ...

Kellogg’s has launched a digital “town” experience to drive engagement with its brand.

Industry leaders from the 4As, MediaLink and Jodi AI tackled the big question at Campaign Convene. The future of marketing is moving fast -- AI is reshaping how we work, regulations are shifting and ...